By Oyinkansayo Wole-Bodunde.
Unity Bank Plc is set to launch a innovative mobile app designed to promote a savings culture and financial literacy among young Nigerians.
The announcement was made during a training session held at Emerald Fields School in Calabar, Cross River State, as part of the bank’s nationwide initiative to commemorate World Savings Day.
The event, which was part of a broader effort to promote financial inclusion, was attended by students from secondary schools across the country. Unity Bank’s Managing Director/CEO, Mrs. Tomi Somefun, emphasized the importance of teaching young people good financial habits from an early age.
“Financial literacy is the foundation of a secure future. By teaching students to distinguish between needs and wants, budgeting, and embracing delayed gratification, we empower them to take charge of their financial journeys. The new app will serve as a practical tool to support these lessons and help young Nigerians build a culture of savings,”Mrs Somefun said.
The training session, which was one of 16 held simultaneously across the country, aimed to equip students with essential money management skills. Participants learned about earning, budgeting, spending wisely, and understanding the principles of borrowing and saving.
Unity Bank’s representatives guided the students through interactive discussions, encouraging them to set financial goals and cultivate habits that support long-term financial stability. The bank’s initiative aligns with the Central Bank of Nigeria’s (CBN) financial inclusion strategy, which aims to promote financial literacy and inclusion among young Nigerians.
The upcoming app, designed specifically for children and teenagers, will provide an engaging platform for setting savings goals, tracking progress, and building healthy financial habits. With financial literacy training held in six geopolitical zones, Unity Bank reinforces its commitment to youth development and capacity building.
