By Oyinkansayo Wole-Bodunde.
MTN Nigeria is prioritizing customers with a new strategy focused on relationship-building, service quality, and growth.
The company’s 2025 Customer Service Week started on October 5, 2025, at MTN Plaza in Lagos, featuring activities nationwide.
The key initiatives include: Advanced feedback systems across digital and retail channels, Real-time complaint tracking, AI-driven insights for proactive issue resolution, Customer Engagement Day whereby MTN teams will visit high-value customers, regulators, and partners in Lagos, Abuja, and Port Harcourt.
Ugonwa Nwoye, Chief Customer Relations and Experience Officer said, “Our customers guide our progress. Every piece of feedback is an opportunity to improve, and every complaint helps us serve better. She also said, “Customer experience now drives our business. We are designing every aspect of our service around what our customers tell us they need. That’s how we grow—by growing together with them.”
With 84.7 million subscribers, MTN’s focus on responsiveness aims to drive long-term success.
